Rob Enderle is president and principal analyst of the Enderle Group, a forward looking emerging technology advisory firm. With more than 25 years’ experience in emerging technologies, he provides regional and global companies with guidance in how to better target customer needs with new and existing products; create new business opportunities; anticipate technology changes; select vendors and products; and identify best marketing strategies and tactics.
In addition to IDG, Rob currently writes for USA Herald, TechNewsWorld, IT Business Edge, TechSpective, TMCnet and TGdaily. Rob trained as a TV anchor and appears regularly on Compass Radio Networks, WOC, CNBC, NPR, and Fox Business.
Before founding the Enderle Group, Rob was the Senior Research Fellow for Forrester Research and the Giga Information Group. While there he worked for and with companies like Microsoft, HP, IBM, Dell, Toshiba, Gateway, Sony, USAA, Texas Instruments, AMD, Intel, Credit Suisse First Boston, GM, Ford, and Siemens.
Before Giga, Rob was with Dataquest covering client/server software, where he became one of the most widely publicized technology analysts in the world and was an anchor for CNET. Before Dataquest, Rob worked in IBM’s executive resource program, where he managed or reviewed projects and people in Finance, Internal Audit, Competitive Analysis, Marketing, Security, and Planning.
Rob holds an AA in Merchandising, a BS in Business, and an MBA, and he sits on the advisory councils for a variety of technology companies.
Rob’s hobbies include sporting clays, PC modding, science fiction, home automation, and computer gaming.
The opinions expressed in this blog are those of Rob Enderle and do not necessarily represent those of IDG Communications, Inc., its parent, subsidiary or affiliated companies.
An overwhelming amount of ransomware and phishing attacks plague private and public companies. Columnist Rob Enderle writes how one CISO is successfully defending against the current threat landscape.
Underwriters Laboratories new Cybersecurity Assurance Program (CAP) looks to certify Internet of Things products. Columnist Rob Enderle writes that these CAP certification will improve IoT security and help CIOs sleep better at night.
In light of the tragedy in Belgium columnist Rob Enderle writes that it is more important than ever to rethink our security efforts. People seem to think security is someone else’s problem, but the reality is that security is something we all n
Columnist Rob Enderle says a recent data breach investigation report should have you rethinking your cybersecurity strategies. Here’s why you may want to buy a bunker.
In today’s world people make up stuff to damage reputations for both individuals and companies, either because they are paid to or just because they are bad people. No matter the reasons, it can do an amazing amount of damage in this age of soc
It’s hard enough really trusting your own employees these days. So when it comes to employees of cloud service providers, columnist Rob Enderle writes you definitely shouldn’t trust them.
As malware gets more sophisticated and hostile, columnist Rob Enderle says we can’t always count on people to do the right thing. He offers his plan to deal with the weak link.
BlackBerry's enterprise security briefing in New York intended to highlight the firm's acquisition of Secusmart – but the speakers discussing leaks of confidential diplomatic phone calls and easy hacks of driverless cars stole the sho