2020 Winner Profile

BNY Mellon | Pershing

Raj Madan

COMPANY WHERE WON: BNY Mellon | Pershing

PROJECT DESCRIPTION: BNY Mellon | Pershing's Investor Biometric Payment Acknowledgment is an automated solution that uses an investor's identity to streamline the process of authenticating and validating a payment transaction, thereby reducing time while preventing identity theft. A combination of native push notifications via mobile and biometrics stored in the investors' smartphone or tablet creates a secure method for acknowledging payment immediately following a financial professional’s money movement request. This process eliminates the opportunity for third parties to assume an investor’s identity, making each transaction more efficient, improving security and decreasing the potential for fraudulent activity.

INDUSTRY: Financial Services Industry