Rob Enderle

Opinions expressed by ICN authors are their own.

Rob Enderle is president and principal analyst of the Enderle Group, a forward looking emerging technology advisory firm. With over 25 years’ experience emerging technologies he has provided regional and global companies with guidance in how to better target customer needs with new and existing products; create new business opportunities; anticipate technology changes; select vendors and products; and best marketing strategies and tactics. Although most analysts are specialists, Rob has been ranked to top technology generalist in the world for several decades.

In addition Rob currently writes for USA Herald, TechNewsWorld, IT Business Edge, TechSpective, TMCnet and TGdaily. In addition, Rob trained as at TV Anchor and appears regularly on Compass Radio Networks, WOC, CNBC, NPR and Fox Business.

Before founding the Enderle Group Rob was the Senior Research Fellow for Forrester Research and the Giga Information Group. While there he worked for and with companies like Microsoft, HP, IBM, Dell, Toshiba, Gateway, Sony, USAA, Texas Instruments, AMD, Intel, Credit Suisse First Boston, GM, Ford and Siemens.

Before Giga, Rob was with Dataquest covering client/server software where he became one of the most widely publicized technology analysts in the world and was an anchor for C/Net. Before Dataquest Rob worked for IBM as was in IBM’s executive resource program. As part of that program he managed or reviewed projects and people in Finance, Internal Audit, Competitive Analysis, Marketing, Security and Planning.

Rob holds an AA in Merchandising, a BS in Business, and an MBA, and he sits on the advisory councils for a variety of technology companies.

Rob’s hobbies include sporting clays, PC modding, science fiction, home automation and computer gaming.

The opinions expressed in this blog are those of Rob Enderle and do not necessarily represent those of IDG Communications, Inc., its parent, subsidiary or affiliated companies.

How San Diego’s CISO battles cyberthreats

How analytics can protect you from Amy Schumer (malware)

How analytics can protect you from Amy Schumer (malware)

Columnist Rob Enderle writes that the only thing that can stop a bad guy using analytics to spread celebrity-based malware is with a good guy using analytics to stop malware.

Why the NSA should be considered a hostile agency

Why the NSA should be considered a hostile agency

When an agency with security in its name chooses to exploit a security exposure rather than fix it, we have a problem, writes columnist Rob Enderle.

New IoT security certification aims to make the world safer

New IoT security certification aims to make the world safer

Underwriters Laboratories new Cybersecurity Assurance Program (CAP) looks to certify Internet of Things products. Columnist Rob Enderle writes that these CAP certification will improve IoT security and help CIOs sleep better at night....

Belgium attacks reinforce that security is everybody’s problem

Belgium attacks reinforce that security is everybody’s problem

In light of the tragedy in Belgium columnist Rob Enderle writes that it is more important than ever to rethink our security efforts. People seem to think security is someone else’s problem, but the reality is that security is...

Battling cyberattacks with bombs?

Battling cyberattacks with bombs?

Columnist Rob Enderle says a recent data breach investigation report should have you rethinking your cybersecurity strategies. Here’s why you may want to buy a bunker.

How to fight back against reputation damaging Internet monsters

How to fight back against reputation damaging Internet monsters

In today’s world people make up stuff to damage reputations for both individuals and companies, either because they are paid to or just because they are bad people. No matter the reasons, it can do an amazing amount of damage in this...

Why you shouldn’t trust cloud service providers

Why you shouldn’t trust cloud service providers

It’s hard enough really trusting your own employees these days. So when it comes to employees of cloud service providers, columnist Rob Enderle writes you definitely shouldn’t trust them.

Don’t count on people to prevent data breaches

Don’t count on people to prevent data breaches

As malware gets more sophisticated and hostile, columnist Rob Enderle says we can’t always count on people to do the right thing. He offers his plan to deal with the weak link.

Nothing is secure, your calls aren't private and your car could kill you

Nothing is secure, your calls aren't private and your car could kill you

BlackBerry's enterprise security briefing in New York intended to highlight the firm's acquisition of Secusmart – but the speakers discussing leaks of confidential diplomatic phone calls and easy hacks of driverless cars stole the...

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