Video surveillance: The march to megapixel IP cameras continues
New standards, better capabilities and the flexibility of IP drive adoption. Here's what to consider.
By Bob Violino
September 12, 2011 — CSO —
The global economic downturn is apparently having no major effect on the market for IP video surveillance cameras and other equipment, as sales remain strong worldwide. Meanwhile, the technology continues to evolve, and the emergence of high-definition (HD) video and megapixel resolution are among the more prominent trends in video surveillance.
The worldwide market for video surveillance equipment grew more than 10 percent in 2010 compared with the year before, according to a report released in July 2011 by U.K.-based firm IMS Research. The report, "The World Market for CCTV and Video Surveillance Equipment," says the growth was mainly driven by sales of IP-based network video surveillance equipment. IMS forecasts that the global network security camera market will exceed $4 billion in 2015.
While the global analog video surveillance equipment market was relatively depressed in 2010, the network video surveillance market grew almost three times as fast as the total market last year, by more than 30 percent, says Gary Wong, senior research analyst for video surveillance and video content at IMS.
Two key factors contributing to the decline of the analog market are that many large enterprises are transitioning to IP-based systems, and that price competition and commoditization in the middle and low tiers of the analog surveillance market are increasing, IMS says.
Network video surveillance growth continues to be bolstered by stimulus-funded projects and by the increasing penetration of higher-value network video surveillance products, such as HD cameras, the firm says. It predicts that the growth of the IP market and the decline of the analog market will lead to a transition by 2014, with network video overtaking analog in sales.
Moving to IPThe traditional providers of video surveillance equipment were slow to embrace and promote IP products in years past, Wong says. "However, these companies have now begun to quickly develop their portfolios of IP surveillance products and [are] gaining market share," he says. He expects the move to IP to continue over the next three to five years.
"Axis [Communications] and the IP revolution have changed the face of the old CCTV industry," says Joe Freeman, a security industry consultant and president and CEO of J.P. Freeman. "We were Axis' consultants in their early growth phase, an unknown up against big names, and now they're the leader" of the network video market.