In Depth

Security and Business: Communication 101

Communication skills are the number one requirement for leadership success. In security, step one in communication is understanding the language and priorities of the business.

By William Brandel

Perhaps the single most important communication mission for the security leader is to effectively articulate the value proposition of the security discipline, and its inherent programs, to the audience it is intended to serve and protect. In this sense, security executives need to be more masterful in communication because they address a world filled with evolving threats and compliance requirements. But it must be done so in a way that encourages adoption of program practices and is seen as aligned with business objectives.

"It's our job to get everyone on the same page, says Starbucks' Walker. "We do that by building awareness. We do that by repeating the message over and over. We do that by using whatever tools we need to reach our audience." ##

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